By Our Staff Wrter
Sencie, a California-based sensory-led design and wellbeing company, announced partnering with The Bower Coronado to bring a new, integrated approach to in-room sleep and wellbeing for luxury hospitality. The partnership will debut Sleep Ritual Tray, integrating scent, touch and sound elements into guest rooms to address sleep as a luxury travel priority.
Sencie said through its signature ‘WellSense’ design framework, it layers carefully choreographed sensory experiences directly into the guest room – blending scent, sight, sound, touch, and materiality – to create immersive experiences that leave guests feeling rested and restored without adding friction to their stay.
Sencie’s first designed ritual, The Sleep Ritual Tray, centers on sleep wellbeing, which has emerged as one of the most sought-after luxuries in modern travel. With jet lag or travel stressors, unfamiliar environments, and digital over connection among the top barriers to rest, hotels are increasingly looking to the guest room itself as a place to support deeper recovery beyond traditional spa, fitness center and F&B programming.
“Rest and sleep have become defining markers of luxury travel. What’s been missing is a thoughtful way to translate that priority directly into the guest room,” said Susie Harborth, Founder and CEO of Sencie. Harborth said its new initiative enables hotels to seamlessly integrate sleep and wellness rituals into the fabric of the stay, creating a restorative experience where guests feel genuinely cared for and every curated element is selected with clear intention and purpose.
Sencie’s inaugural hospitality partner, The Bower Coronado, will debut The Sleep Ritual Tray – a thoughtfully choreographed wind-down experience that guides guests from travel mode into deep rest through scent, touch, light, and sound.
