By Our Staff Writer
Dusit Hotels and Resorts, part of the Bangkok-headquartered Dusit International, announced ‘Well-Fest 2026’, a month-long celebration of restorative wellness experiences.
Dusit said its properties in Thailand, Japan, the Philippines, Vietnam, and Qatar will participate in the initiative.
Running throughout June under the theme “Reset I Reconnect I Reignite,” the campaign, now in its 5th year, continues to evolve alongside changing travel behaviours worldwide, as more travellers seek experiences that support emotional well-being, better sleep, mindfulness, meaningful connection, and healthier lifestyles alongside traditional leisure experiences, Dusit said.
Across participating Dusit Hotels and Resorts worldwide, guests will be invited to begin the day with sunrise yoga, mindful movement sessions, and sound healing rituals; savour wellness dining experiences celebrating locally sourced ingredients; explore restorative sleep experiences; and reconnect through curated activities ranging from ice baths and floating sound therapy to family wellness workshops and moonlight storytelling.
“At Dusit, well-being is a key component of the stay experiences we curate across each of our brands, from lifestyle-focused ASAI Hotels in vibrant neighbourhoods to secluded ultra-luxury Devarana Dusit Retreats,” said Florence Jaffre, Corporate Director of Wellness and Kids’ Experience, Dusit International.
Jaffre said today’s travellers are increasingly looking for experiences that help them slow down, sleep better, feel mentally lighter, reconnect with family and friends, and return home feeling genuinely restored. “Well-Fest celebrates this and reflects our commitment to creating experiences that feel restorative and meaningful across all our properties,” Jaffre added.
The Well-Fest 2026 programme is structured around three interconnected themes – Reset, Reconnect and Reignite – inspired by Devarana Wellness, Dusit’s group wellness concept, it said. The campaign also explores wellness through three lifestyle dimensions increasingly shaping modern hospitality experiences: mindful sleep, nourishing food, and revitalising play.
Experiences will vary across destinations and brands, allowing participating properties to reflect local culture, wellness traditions, culinary heritage, and guest preferences through distinctive programming, with packages and pricing tailored by property, Dusit said.
